Welcome to my page.
I'm Ping Shiuan (a.k.a PS Chua), a digital marketer with a passion for art, photography and programming. I hope you enjoy your stay.
On and off-work, I like to venture and experiment with new ideas.
Following are several projects that I would like to share.
Efficiently add new keywords into existing ad groups and campaign using Natural Language Processing and Machine LearningRead on
Swiftly create ad groups from a large keyword set by leveraging Natural Language Processing and Machine LearningRead on
I really like writing and I hope I can write from time to time. I write on programming and digital marketing. Please check in occassionally for new writings.
Here are some new ones for your reading pleasure.
Quality Score is undoubtedly the core anchor of your Paid Search performance. Knowing how to control and influence it to your benefit determines whether you ...Read on
Following up on the previous post on generating a mass amount of keywords, we'll use Graph Theory to help identify several keyword themes worth exploring. ...Read on
Believe in the genius within us all