Digital Marketer
Hi there,
Welcome to my page.
I'm Ping Shiuan (a.k.a PS Chua), a digital marketer with a passion for design, photography and programming. I hope you enjoy your stay.
On and off-work, I like to venture and experiment with new ideas.
Following are several projects that I would like to share.
Efficiently add new keywords into existing ad groups and campaign using Natural Language Processing and Machine Learning
Read onSwiftly create ad groups from a large keyword set by leveraging Natural Language Processing and Machine Learning
Read onA simple Wordpress website to curate the best article that I've collected over many years with Evernote
Read onI really like writing and I hope I can write from time to time. I write on programming and digital marketing. Please check in occassionally for new writings.
Here are some new ones for your reading pleasure.
Visualising a vast amount of text data in public discourse about your product offering is tough. Analysing the vast amount of text data is even ...
Read onImpression share as a KPI is not just a flawed approach to your Paid Search/Search Engine Marketing (SEM) strategy, it's actually disorientating. If you preach ...
Read onAs 2018 comes to an end, it's a great time for a reflection and to take a look at what has happened this year. Though ...
Read onBelieve in the genius within us all